Compare
The honest version, including where they are better.
A2X, Link My Books, Synder and Webgility are good products with real customers. Two of them do things we do not. This compares mechanisms, not checkbox counts.
In development. Everything in our column is being built, not shipped. Competitor facts were read from their public pages and can change without us noticing — check them yourself before deciding anything.
Mechanism by mechanism
| Mechanism | Matchitfy | A2X | Link My Books | Synder | Webgility |
|---|---|---|---|---|---|
| Billed per connected store | Yes | Yes | Yes | Yes | Yes |
| Several stores added into one close | Yes, and never charged separately | Separate reports per store | Separate reports per store | Separate reports per store | Separate reports per store |
| Confirms the deposit reached the bank | Yes, opt-in bank read | No | No | No | No |
| Works with desktop accounting | QuickBooks Desktop and Sage 50, via agent | Cloud only | Cloud only | Cloud only | QuickBooks Desktop supported |
| Cost of goods sold | Yes, costed at the sale date | Yes, plus landed cost | Yes | Yes, with a connected inventory system | Yes |
| Automation included in the price | Yes, in every plan | No | No | Charged as an add-on | Yes |
| AI that explains the gap in words | Yes, and it never computes a figure | Not offered | Not offered | Rules, not explanation | AI features marketed |
| Sends findings to your own stack | Slack, n8n, Zapier, task boards, signed webhook | Not offered | Not offered | Inside the product only | Inside the product only |
| Starting price, per store | $19 | $29 | Below A2X | $65 | On request |
| Shipping today | No. In development | Yes | Yes | Yes | Yes |
- The last row is the one that matters most right now. Four of these products will reconcile your books this month and we will not.
- On the AI row, "not offered" means we could not find it advertised, not that it is impossible. Webgility does market AI features; we have not used them and are not going to characterise how good they are.
- "Inside the product only" means the automation exists but its actions stay in that product's own screens, rather than firing into Slack, n8n or a webhook you control.
Where they are better
A comparison where our own product wins every row is an advertisement wearing a table. These are the rows we lose.
A2X
Years of accountant trust, landed cost with freight and duty, and partners who do the setup. If your accountant asked for A2X by name, we have no answer for that yet.
Link My Books
The best VAT handling in the category for the UK and EU. We are US and Canada only, so for a European seller it is not close.
Synder
Thirty-something platforms today against our one. If you sell somewhere unusual, they reach it and we do not.
Webgility
The closest to what we are building, shipping now, with marketplace coverage we do not plan to match. The difference is the bank check and the consolidated close.
When to choose us, once we ship
- You sell in more than one place and are tired of tying the reports together yourself
- Your books live in QuickBooks Desktop or Sage 50 and you are not migrating
- You want to know a payout arrived, not that it was recorded
- You sell bundles and your margin per component is a spreadsheet
And the other way, which matters more: one store, cloud books, no bundles, never wondered whether a deposit landed? The products above already solve that, today.
Better you find that out here than three weeks into a trial.
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